Three Area Businesswomen Announce Collaborative Website

NORTHAMPTON – Three business owners, Janice Beetle, Ruth Griggs and Maureen Scanlon, are pleased to announce they have launched a website that showcases their marketing collaborative, called The Creative, at thecreativemarketing.net.

The Creative offers strategic marketing, messaging and design services for organization leaders in the region. Among others, clients include United Way of Hampshire County, Glenmeadow and Northfield Mount Hermon School.

Each of the women in the trio owns a communications business in the Valley: Beetle runs Beetle Press of Easthampton; Griggs is the principal of RC Communications of Northampton; and Scanlon is the principal of Murre Creative of Florence. Together, they provide clients with the opportunity for comprehensive marketing and communications services.

Beetle is a writer with 30 years of experience as a communications professional. She has journalistic, corporate and creative writing experience.

Griggs specializes in marketing and communications strategy. Her comprehensive marketing plans use advertising, social media, video, website, community engagement and public relations strategies to convey her clients’ messages in creative ways.

Scanlon creates award-winning graphic design, working across all visual media with an emphasis in branding, identity systems, advertising and print publications.

For more information about The Creative’s services and its founders, or to see examples of their work, visit the website at thecreativemarketing.net.