Helping a Client Prepare Ad Content

 In Clients’ Blogs and Content

I have started helping Beyond Green Construction in Easthampton, Massachusetts, with raising awareness through PR and digital marketing. This is the first piece I wrote for co-owner Sean Jeffords. It was recently published in the Gazette’s Easthampton Area Business Guide 2019. 

You’ll never see anyone on the Beyond Green Construction team tossing a recyclable into a dumpster on a job site. Members of the Easthampton company have too much respect for the planet. Along with their experience and knowledge, the dedication fuels their work as home improvement contractors.

Founded by three brothers in 1998, Beyond Green Construction takes on jobs from whole-home remodels and kitchen and bathroom renovations and additions to commercial projects. What sets the firm apart is a focus on saving home and business owners money on energy costs, creating signature designs, and improving overall comfort.

“When people do home improvement projects, they can partner with us in making intentional change that will result in reduced energy costs and a more comfortable home,” co-owner Sean Jeffords said. “Homeowners can create their own solar energy and choose whether they want to be connected to the grid.”

Jeffords said helping people save energy and go solar feels critical. “Solar helps people make a difference and reduce their impact on the environment while saving money on their utility bills,” he said. “It’s much more affordable than some might think.”

While you will never find Jeffords knocking on your door with a high-pressure presentation to sell you solar, he will meet in a no-cost consultation and explain the options for reducing energy and going solar. He can also discuss available incentives and financial support.  

Jeffords graduated from the carpentry program at Smith Vocational and Agricultural High School in 1994, and established Beyond Green Construction with his brothers Andy and Jamey in 1998.

This summer, Beyond Green Construction had a booth at many community events, at which staff volunteers handed out free drinks and snacks to event-goers. More substantially, the company also has stewardship programs, through which it donates services to mission-driven organizations with specific projects on their wish lists.

Jeffords said this year, Beyond Green Construction participated in a schoolhouse renovation at Mass Audubon’s Arcadia Wildlife Sanctuary and is also donating the insulation for a museum renovation at Historic Northampton. “We recognize the importance of giving back to our community. We want to foster the ability that nonprofits have to get good work done,” he said.  

Contact Beyond Green Construction at 413-529-0544 to talk about a renovation to your home, business, or mission-driven organization or visit

Contact me if you need help writing an article for a business or trade publication.

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