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I have been working with Monica Curhan, senior vice president director of marketing at Florence Bank, a local, mutually owned bank in Florence, Massachusetts. Recently, she offered some thoughts [...]

I love giving my clients peace of mind, and I do this by taking the pressure off them—by sharing their news in a clear, concise way across the best channels. They get noticed. They get feedback.

Just as I do when working with clients, I started the work of shaping a content campaign to raise awareness about my own business by strategizing. I thought about the big picture first and [...]

I have been working for about five years with Jody Doele, co-owner and marketing director of Thornes Marketplace, a historic and eclectic shopping center in Northampton, Massachusetts. Recently, [...]

Nick Grabbe was a longtime editor of the Amherst Bulletin, a weekly paper that covered Amherst, Massachusetts, and was owned by the DeRose brothers, who also were the publishers of the Daily [...]

Charlene Moses is the author of Given to Submission: A journey of shame, truth, and forgiveness, which is available in my Shop. I believe Charlene’s memoir of her early life will resonate with [...]

Note: I write blogs and press releases for the Greater Lakes Region Children’s Auction in Laconia, New Hampshire. It’s an organization that raises money year round for children and families in [...]

Gerald “Gerry” Hass is a retired pediatrician with whom I’ve had the pleasure to work over the past few months through Janice Beetle Books.