One simple way to stand out in the crowd in the business world is to express gratitude, and this is a great time of year for some intentional thank-yous!
Note: I have been working with Jack Milner of the UK since the spring on the manuscript for his book, “2D to 3D: How to Be a Virtual Presentation Superstar.” Jack is a [...]
There are many ways to raise the visibility of your business or nonprofit. One solid idea is to launch and regularly distribute an eblast—like this one—to engage with your prospects and position [...]
I have worked with Ruth Griggs for nearly a decade, partnering with various clients and creating a range of materials together—from press releases to blogs to social media content. Recently, Ruth [...]
As you create and roll out your storytelling campaign to raise awareness about your business or organization, you need to make sure you are producing content of value and not just more noise.
In my monthly meetings with clients, I often hear them tell stories that shine a positive light on their work and crystalize their edge. They usually don’t recognize the opportunities, though, [...]
